Expand Your Brand Across MENA & Africa

Novamy helps beauty, medical aesthetics, dermatology, and wellness brands enter and grow across high-potential markets through strategic representation, regulatory guidance, trusted partnerships, and commercial development.

Your Path to Market

From initial evaluation to long-term regional expansion, Novamy provides the strategy, market knowledge, regulatory direction, and commercial relationships international brands need to build a sustainable presence across MENA and Africa.

  1. Evaluate

We assess your brand, products, positioning, target audience, and growth objectives. By studying market demand, competition, pricing, regulatory requirements, and channel potential, we identify the territories where your brand has the strongest opportunity to succeed.

  1. Navigate

We build a tailored market-entry plan covering positioning, pricing, regulatory guidance, product registration, distribution structure, and territory priorities. This gives your brand a clear, practical roadmap adapted to the realities of each market.

  1. Launch

We connect your brand with the right distributors, clinics, healthcare professionals, pharmacies, retailers, and strategic partners. We also support negotiations, partner onboarding, launch planning, education, and channel activation to create a strong and credible market entry.

  1. Grow

We stay involved beyond the launch by supporting local partners, strengthening distribution, developing sales channels, and increasing brand visibility. As your presence grows, we identify new opportunities and guide expansion into additional markets across MENA and Africa.

Markets We Serve

01

United Arab Emirates

Regional headquarters and commercial operations.

HQ

02

Gulf Region

UAE • Saudi Arabia • Qatar • Kuwait • Bahrain • Oman

GCC

03

Levant

Lebanon • Jordan • Iraq • Syria

LEV

04

Africa

Nigeria • Ghana • DR Congo • Zimbabwe • Chad

AFR

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